Via License Global, Hello Kitty's Sanrio and Indian fashion label péro have announced a new apparel collaboration, fusing cultures for an all-new "cottage core kawaii" collection. The ...

Today, Fender has announced a collaboration with Sanrio, the global lifestyle brand and home to pop icon Hello Kitty, to ...

The character is beloved by millions worldwide and has been the face of its parent company, Sanrio, for half a century.

Fender has revived the internet-breaking Strat – along with a host of other appropriately branded accessories – to mark Hello ...

Two iconic brands, Fender and Hello Kitty®, unveiled a limited-edition global collection to celebrate Hello Kitty's 50th ...

Universal Studios Hollywood is gearing up to celebrate Hello Kitty’s 50th anniversary with new foods and merchandise at Hello ...

Fender has unveiled a new line celebrating Hello Kitty's 50th anniversary, including a Stratocaster, gear, and apparel.