Cadillac F1 is already preparing for a full-works entry by establishing a new power unit company headed by industry veteran ...

Gear up for the most thrilling Formula 1 season yet! From Hamilton's move to Ferrari to rookies making their mark and F1’s 75th anniversary celebration, 2025 promises electrifying rivalries and ...

This shift mirrors the sport’s surging popularity in new and emerging markets, with North America now boasting three Grand ...

The 2025 season was already going to be a year of transition for the Mercedes Formula 1 team. With longtime championship ...

F1's fashion silly season moved into top gear on Tuesday with Alpine switching to Castore while Mercedes brought Adidas back ...

Hamilton shares his record of the most world championships with another F1 legend, Michael Schumacher, and although the ...

German sportswear giant Adidas is set to make its mark in Formula 1 through a newly announced multi-year partnership with the ...

Mercedes have signed a sponsorship deal with Adidas which will see the global apparel giants supply the team’s kit in a multi ...

In a report by RacingNews365, the deal is now, in terms of sponsorship money, already matching that of Red Bull’s profit from ...

German apparel and footwear brand Adidas will enter Formula One as kit suppliers to the Mercedes Formula One team in a ...

Puma previously partnered the once-dominant team, who finished fourth overall in seven-times world champion Hamilton's last ...

Adidas has partnered with the Mercedes Formula One team as kit suppliers in a new era following Lewis Hamilton's departure.