5 Tips For Building An Effective 2025 Marketing Plan
As you prepare your business for 2025, commit to understanding both your business goals and your audience’s expectations.
Marketing Dive24d
Columbia revamps creative strategy with new top marketer, agency
Columbia Sportswear Company is revamping the marketing strategy for its flagship Columbia brand, appointing a new top marketing executive and creative agency ... global agencies. The agency was ...
Business Wire25d
Columbia Appoints New Creative Agency and Hires New Head of Marketing to Lead Creative Strategy Forward
New agency and marketing head will work collaboratively to drive Columbia’s refreshed creative strategy PORTLAND, Ore.--(BUSINESS WIRE)--Columbia Sportswear Company (Nasdaq: COLM, the “Company ...
Marketing Interactive3d
Mars launches global agency review
Global leader in confectionary, pet care and food products Mars Inc. (Mars) has launched a global review of its agency ...
New Rapp CEO Jeannine Falcone’s vision for harmonious future between creative and tech
A symbiotic relationship where data informs creativity and creativity shapes how we use data is what agencies need right now, ...