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Sunglasses add the right amount of oomph to any outfit. With Ajio offering up to 60% off on premium brands, this is your sign to get the best pair now.

Whether you’re a die-hard sneakerhead or just someone looking to update their collection, this year’s trends are all about versatility, style, and pushing boundaries. A cross between standard ...

Reliance said its flagship fashion ecommerce brand AJIO onboarded 1.9 Mn new customers during the quarter ended December 2024. Its average basket value (ABV) grew 7% YoY. “The platform (AJIO ...

Jumia Nigeria has unveiled the top 2025 e-commerce trends that businesses and consumers should watch out for. According to the company in a statement, e-commerce is evolving rapidly, and ...

Stars like Karan Johar, Sidharth Malhotra, Lakshya, and Miss India World 2022 Sini Shetty took to the ramp for Tyaani Jewellery’s 'Gilded Hour' showcase at Ajio Luxe Wkend, with Karan's leaner ...

To give you a starting point for crucial conversations, here is my take on the top 10 digital marketing trends for 2025: “Both B2B and B2C marketers totally overhauled the process for creating a ...

Shein is set to return to India through a partnership with Reliance Retail after a four-year ban. The Shein app was blocked in 2020 for security reasons. The initial re-entry involves a backend ...