Jasper is using AI to create personalized marketing content to target companies that might be interested in its products.

Marketing mix modeling is key to achieving marketing efficiency. Learn its benefits for ROI, channel synergy and data-driven decisions.

If a software product is successful enough, you'll probably be able to find a company building an open source alternative.

This blog tells you everything you need to know about account-based marketing (ABM): the three types; how they work; and when ...

Discover a complete guide to CRM analytics, including types, benefits, key metrics, and software features that can help grow ...

Take Blip, a conversational marketing platform, has raised a new round of funding from SoftBank and Microsoft.