MDM's marquee event this past September highlighted the importance of relationship-based sales models and omni-channel integration. Here's our key takeaways.

Or Kodak, which, even after developing a digital camera prototype, held back to protect its film sales. These companies weren ...

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The right approach must consider both of these elements as key to sustainable growth and customer satisfaction.

sales to more than $8 billion since mid-year. Ward explained that these agreements to connect AI data centers are “enormous deals” that are getting a lot of attention, but the other end of that is “to ...

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Customer-centric focus is essential. B2B success depends on prioritizing customer relationships and long-term value creation.