In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

The Air Jordan 3 is an unimpeachable sneaker. It marked the start of a long partnership between the greatest basketball ...

The world of basketball footwear is undeniably ever-evolving, and throw a pair of Jordan basketball shoes into the mix and you've got yourself some strong, durable, and revered kicks.

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

Nike has slashed their prices on various sneakers for their early Nike Black Friday 2024 sale. Some discounts in the Nike ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

Puma and Asics lead in brand searches and sales growth on the resale market. Nike dominates in high-value sneaker ...

Nike honors Kobe Bryants legacy with the Kobe 8 Protro Team Bank Collection, featuring team-ready colorways launching 8. Simultaneously, Nike introduces the Air Zoom Upturn SC, a sub-$100 sneaker ...

Ahead of the game, LeBron James posted a video of his shoe dedicated to Franklin on his Instagram story. The tongue of the Nike LeBron that the Lakers star wore had the text "DJ Clark Kent ...

During his final season with the Chicago Bulls in 1998, Michael Jordan won the NBA Finals for the sixth time, his fifth MVP ...

The adidas IIInfinity series is hitting adidas.com on 9th November. See the official photos of these three futuristic ...