Star athletes come to Colorado to compete in X Games beginning Thursday
Some of the world's best skiers and snowboarders will come together in Aspen to kick off the X Games. Some big names will ...
Sportswear Giants Adidas And Puma Weighing Job Cuts
German sportswear giants Adidas and Puma have both said they are seeking to reduce costs, including through possible job cuts, as they aim to bolster profits.
Mail Sport Extreme: All systems go for Muir as the Scot gets ready to make her Wodapalooza dream come true and cross another goal off the list
A year is a long time in sport. In 2024, Jennifer Muir reached the CrossFit Open semi-finals for the second time and was ...
Puma Plunges After Profit Warning Highlights Adidas’s Lead
Puma SE shares plunged after the German sportswear company reported disappointing earnings and pushed back profitability ...
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Omanyala: My talent has bought me several cars and a multi-million shilling home
Omanyala secured sponsorship deals with eight firms, including Adidas, CFAO Mobility Kenya under the Toyota brand, East African Breweries’ Tusker brand, Ultimate Sports Nutrition (USN) Kenya, Visa, ...
Who will be the next Dallas Cowboys head coach? CBS Sports Texas experts weigh in
CBS Sports Texas reporter Briana Aldridge and NFL analyst Isaiah Stanback analyze potential candidates to be the next Dallas ...
Puma Lacks an Edge but Is an Established Player in the Expanding Global Sportswear Industry
We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...
Lionel Messi's Wife Antonela Roccuzzo Puts Adidas' Squat-proof Clothing Technology to the Test in Optime Collection Campaign
Antonela Roccuzzo is the new face of Adidas' latest campaign. The philanthropist makes her debut with the sportswear company, ...
Big strides: Adidas gains again as analysts point to brand heat
Adidas AG (OTCQX:ADDYY) (OTCQX:ADDDF) rose again on Wednesday as the investors and analysts latched on to the ...