Via License Global, Hello Kitty's Sanrio and Indian fashion label péro have announced a new apparel collaboration, fusing cultures for an all-new "cottage core kawaii" collection. The ...

Today, Fender has announced a collaboration with Sanrio, the global lifestyle brand and home to pop icon Hello Kitty, to ...

The Hello Kitty Stratocaster is officially back, available in pink or white, and if you are allergic to cute look away ...

Two iconic brands, Fender and Hello Kitty®, unveiled a limited-edition global collection to celebrate Hello Kitty's 50th ...

The character is beloved by millions worldwide and has been the face of its parent company, Sanrio, for half a century.

Universal Studios Hollywood is gearing up to celebrate Hello Kitty’s 50th anniversary with new foods and merchandise at Hello ...