The point can only be to replace one brand with the other, independently of the excuses German executives may try to find.

"To this end, the company is launching its first new brand alongside the Audi E concept: AUDI—without the four rings logo but ...

The Audi lineup you know takes a victory lap before a massive model shakeup with reassigned nameplates and new all-electric cars.

The company’s sales are flagging, showing a 16 percent drop in the third quarter of 2024 relative to the prior year, ...

German automaker Audi is looking to shrink its workforce in the medium term by cutting jobs outside of production, with ...

Audi's new A3 allstreet 40 TFSI e jacked-up plug-in hybrid hatch has 201 hp combined and an 87-mile range in the all-quiet ...

Audi has unveiled a new brand exclusive to China, named “AUDI.” The launch includes the AUDI E concept car, marking an EV ...

Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous ...

Audi's newest concept has a familiar name—the Audi E—but a very different vibe. This electric wagon is aimed at winning back sales in the Chinese market. It's a joint venture with China's SAIC and not ...

Audi’s monster luxury performance SUV sets a new Nürburgring record, and is likely to become one of those “if you know, you know” vehicles.

The 2025 Audi S5 Sportback is also powered solely by internal combustion, making it perhaps the last of its kind for the ...

Design updates for 2025 include new front and rear fascias, a tweaked front lower spoiler and designers also reshaped the ...