Genshin Impact maker Cognosphere – which conducts business as HoYoverse – has agreed to pay a $20 million fine to the Federal Trade Commission (FTC), settling a case which alleges it’s misleading children over the true cost of obtaining rare gacha rewards.

Genshin Impact remains one of the most popular gacha games in the world, constantly adding new regions and characters, but now they’ve run afoul of the FTC

The allegation that Genshin Impact misleads children about the odds of winning "Five-Star Prizes" in part relates to the Event Banners and "influencer campaigns", which the FTC says "give players the impression that they will have better odds of obtaining the five-star prize being promoted than they have in reality."

The FTC penalized the Genshin Impact developer for misleading marketing around loot boxes and breaching child privacy laws.

HoYoverse, publisher of the popular gacha game Genshin Impact, has agreed to pay a $20 million fine and change its marketing practices. The Latest Tech News, Delivered to Your Inbox

The maker of the video game Genshin Impact has agreed to pay $20 million and to block children under 16 from making in-game purchases without parental consent,” a press relea

In press release by the FTC, the agency announced that the makers of Genshin Impact "has agreed to pay $20 million and to block children under 16 from making in-game purchases wit